Mike Davies has been in the wine industry for more than 40 years as both a winemaker and a packaging specialist. He made wine at numerous high-profile wineries before establishing Sandstone Wines in Western Australia’s Margaret River. In 1989, he founded Portavin, which grew to become Australia’s largest independent wine packaging business before he sold it in 2017.

Coming across Wine Australia data which indicated that roughly 86% of wines are designed to be consumed on purchase, he got to thinking about why glass — which was originally for cellaring purposes – was still the most common packaging format. And thus, a new business was born.

Greenskin Wine comes in a 750ml soft pouch that is unbreakable, quick to chill, resealable, easy to transport, compact and completely recyclable. According to Greenskin’s co-founder and marketer, Kim McKee, “it’s designed to make enjoying quality wine in the great outdoors easier, faster and lighter in every way”.

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